Having a strong sense of company culture can have a positive effect on staff engagement and performance. Your company culture has a direct impact on the type of candidates you will attract. Also known as organisational culture, it is made up by the values, attitudes and practices that define the organisation. Here are the four main types of company culture:
- Clan Culture
- Adhocracy Culture
- Market Culture
- Hierarchy Culture
Below I explain what these types of Company Culture mean which should help you determine which Company Culture environment you are currently working in.
Clan Culture:
Clan Culture often focuses on teamwork and mentorship and its primary qualities are discretion, flexibility, integration and internal focus. Focused on the people, and about creating a highly productive work environment. Every individual is valued and communication and their needs are highly important.
This culture boasts high in rates of staff engagement and because of the highly adaptable environment Clan Culture has, market growth is easy to achieve. It usually perceived as a family-like or tribe-like type of corporate environment, also seen as the most collaborative and the least competitive.
Adhocracy Culture:
Adhocracy Culture is focused on taking risks and innovation and its primary qualities are discretion, flexibility, external focus and differentiation. This culture relies on individuality and its employees being creative with the ideas they bring to the table. Due to the external focus that Adhocracy Culture adheres to, innovative ideas must be tied to market growth and company success. The company usually encourages its employees to take risks, and it is all held together by experimentations, emphasising on freedom and individual ingenuity.
Employees tend to stay motivated as their goal is to break the mold, and with their attention focused on being creative and thinking of new ideas, opportunities of professional development can easily be justified.
Market Culture:
Market Culture is focused on growth and competition and its primary qualities are control, stability, external focus and differentiation. This culture prioritises profit. Every little detail is carefully evaluated with each position having an objective that suits the company’s goal. These are organisations that focus on results and profits rather than employee satisfaction. Companies that embrace Market Culture are successful and profitable because there is a clear objective that employees work towards. The competition can be seen between the organisation and its market and also between its employees. This corporate culture is the most capitalistic and aggressive.
Hierarchy Culture:
Hierarchy Culture focuses on structure and stability and its primary qualities are control, stability, internal focus and integration. Companies with this type of culture adhere to more traditional corporate structure. There is usually a dress code in place and such a way of doing things that make the organisation stable and risk-free. Having internal organisation as a top priority, companies with Hierarchy Culture know their path ahead planned, known as the most stable, structured of them all.
Company Culture says a lot about an organisation, their values and what type of people you aim to attract. If you wish to change the culture of your company, your office dynamic will change as you take on new employees, so hire for culture add, not fit.